1. The Coca-Cola Company. The Coca Cola System. Retrieved October 4, 2014 from
http://www.coca-colacompany.com/our-company/the-coca-cola-system2. The Coca-Cola Company (April 26, 2012). 2011 Year in Review. Retrieved October 13, 2014 from
http://www.coca-colacompany.com/annual-review/2011/operating-groups.html
3. The Coca-Cola Company (April 1, 2013). 2012 Year in Review. Retrieved October 4, 2014 from
4. William J. Holstein, PwC (November 7, 2011). How Coca-Cola Manages 90 Emerging Markets. Retrieved October 5, 2014 from
http://www.strategy-business.com/article/00093?pg=all
5. The Coca-Cola Company (2013). Share A Coke. Retrieved October 14, 2014 from
http://promotion.icoke.hk/shareacoke/
6. Lin Ying Li (May 10, 2011). How Coca-Cola adopts localization strategy from brand identity in China. Retrieved October 5, 2014 fromhttp://promotion.icoke.hk/shareacoke/
http://linyingli.blogspot.hk/2011/05/how-coca-cola-adopts-localization.html
7. Michele Martin, Campaignlive.co.uk (June 6, 1997). INTERNATIONAL: THE WORLD’S TOP CLIENTS - How Coca-Cola’s ’think global, act local’ approach pays off/Atlanta turns out strategies but regional shops give Coke ads a local flavour. Retrieved October 5, 2014 from
http://www.campaignlive.co.uk/news/19701/
8. Mhmd (November 1, 2010). Coca-Cola and ” Think Globally, Act Locally “. Retrieved October 7, 2014 from
http://mogothis.wordpress.com/2010/11/01/coca-cola-and-think-globally-act-locally/
9. The Coca-Cola Company. Who We Are. Retrieved October 8, 2014 from
http://www.coca-colacompany.com/careers/who-we-are-infographic
Photos
1. http://www.businesswire.com/news/home/20140401006878/en/Coca-Cola-Launches-%E2%80%9CThe-World%E2%80%99s-Cup%E2%80%9D#.VDXZ5PmSxVY
2. http://www.thedieline.com/blog/2014/1/15/coca-cola-releases-special-edition-world-cup-2014-mini-bottl.html
3. http://promotion.icoke.hk/promotion/promotion_ck.html
4. http://blog.girlpower.it/miless/wp-content/uploads/2010/09/coca-cola-company-world.jpg
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